You’re sitting at your computer, staring at this page, thinking about whether it’s worth one more email in your inbox each week.
We’re writing this from a coffee shop in Mexico City, wondering what’s going to make you give us your info… our 40% open rate? the promise of intellect? insight without having to file an expense report?

Let’s cut to it. We curate and collect the most fascinating tidbits the internet has to offer that are worth a damn, and serve them up to you with our (sometimes snarky, often interesting, and occasionally sage) two cents.

We aren’t savants or wizards (debatable). We are Rosie & Faris Yakob. But you knew that, right? Strategic and creative thinkers in a cluttered, polarized, but awesome world — just trying to make sense of it all.

Every week, we offer up a guest-curated edition, from someone who has inspired us. It means more diversity in types of links for all of us, and we’ve even heard one guest curator got a date out of it (yes, really!).

Here’s what we believe: Originality is a myth — but nothing comes from nothing. And copying is lame. You’ve got to expose yourself to the best of what’s out there. That can be anywhere, or anything. Leverage everything. (Maybe even links from our newsletter?) Because creativity comes from unlikely connections. And we’re all about unlikely connections.

Sometimes life is exactly what that throw pillow says: Drink more whiskey and hit “subscribe.”

Rosie & Faris & Ashley

Want to see what’s in store? Here ya go.


SO YOU’RE IN THE MOOD TO MAKE AN INCREDIBLE DECISION?
HOW WISE. SUBSCRIBE & WE’LL SEE YOU ON THE OTHER SIDE.


"Put together by husband and wife creative duo Faris and Rosie Yakob, this weekly email is a source of interesting and fun links from around the web on a variety of topics. The content is expertly curated, and if you can’t find something inspiring in each edition, it will at least make you a more interesting dinner date."  


Hubspot's 7 Email Newsletters Every Curious Creative Needs to Read

Subscribe to Strands of Genius

For weekly inspiration (or at least better conversation topics for dinner), subscribe to our newsletter, Strands of Genius. With a nearly 40% average open rate, it's anything but spam.

People

Co-Founder of the nomadic creative consultancy Genius Steals. Living without a home base since March 2013. Partner-in-Crime to @faris on Twitter.