Strands of Genius: Nose Breathing VS Mouth Breathing, Panda Sneezing, Q&A Series on my IG Story About Startups......Plus a Flowly giveaway

Guest curated by Celine Tien

Nov 17, 2022

:: A BIT MORE ABOUT GUEST CURATOR, CELINE TIEN::

LOCATION: Pasadena, California

PLACE OF EMPLOYMENT: CEO & Cofounder of Flowly

I am the founder and CEO of Flowly which means I do everything from investor relations to cleaning the office kitchen.

Editor’s Note (Genius Steals): We were introduced to Celine, Flowly, and her team through Ladies Who Strategize. We were especially intrigued to learn more about how Flowly is combining VR and biofeedback to help people reclaim their brain and body back from anxiety, insomnia, and chronic pain. All from your home. But when we learned she was a Thiel Fellow, Cannes' Festival's youngest spotlighted director for a VR film and was discovered by Dylan & Cole Sprouse (and began acting), we knew she'd have some interesting things to share! Thanks for the great links, Celine.

All Strands subscribers have been entered to win a 6 month subscription to Flowly! Scroll down for details on how to snag extra entries below :)

:: THE LINKS ::

NOSE BREATHING VS MOUTH BREATHING

Reading The Oxygen Advantage totally changed the way I breathed and how I understood breathing. I now believe learning how to nasal breathe can be one of the most powerful things we do for ourselves. Contrary to what we’ve been taught, the mouth is not designed for breathing. It was designed for things like eating and drinking, however, the nose is designed for maximum breathing. By inhaling and exhaling through your nose you can: reduce exposure to foreign substances, increase oxygen uptake and circulation, improve lung volume, improve your immune system and more. I highly recommend taking the time to learn about breathing and this book is an easy entry into that. (Oxygen Advantage)

PANDA SNEEZING

Nothing in the world makes me laugh as quickly as this video. This is the antidote to everything. As I’ve gotten older and been exposed to more stressors, I’ve truly appreciated the power of laughter and humor. In fact, I really try to do things and be with people that make me laugh every day. And to always bring the science in, laughter has actually been shown in studies to have great short-term effects on your health such as relieving your stress response, soothing tension, and stimulating organs to actually intake more oxygen-rich air. In the long term, laughing a lot can improve your mood and even your immune system. So it helps to have a go-to feel good/funny video to watch when you need it. (YouTube)

Q&A SERIES ON MY IG STORY ABOUT STARTUPS

A lot of founders helped/help me in my journey but only a few were women and only 1 or 2 women of color. I started this hoping to help remedy that and be a part of giving back. (Instagram)

Looking for more from Celine Tien? Those enrolled in The School of Stolen Genius will receive a deep dive from her in their inbox shortly! You can access all our expert interviews for SOSG here.

:: AND NOW… SOME FAST FAVORITES ::

:: Game :: Tetris on my computer

:: City :: Los Angeles and Shanghai

:: Book :: Paradise Lost

:: Podcast :: How I Built This

:: Album :: don’t have one maybe Peppa the Pig

::FLOWLY ::

We're giving your readers 30% off for 12 months (applicable to both annual or monthly subscription). If you manage to redeem it during the holidays, it'll be on top of the 50% holiday promo: Exclusive Promo Link

There's nowhere to go but to the moon!

Celine Tien
celine@flowly.world

:: HOW TO WIN A 6 MONTH SUBSCRIPTION TO FLOWLY ::

Just by being a subscriber, you’ll already be entered to win. However, we’ve also got a few ways for you to earn some extra entries, capped at 100 entries per person.

All you have to do is share a link to the newsletter in some capacity, and send an email to ashley@geniussteals.co on or before November 30th.

Here’s the scoop:

Sharing on social media = 5 extra entries, per platform. You’ll send a link to your post(s) to Ashley.
Sending an email to your team/department = 25 extra entries. We hope your team will thank you! Forward your email to Ashley for your extra entries.
Sending an email to your whole company = 50 entries. Damn, look at you willing to use that all-agency list serv. Thanks, we appreciate that! Forward your email to Ashley for extra entries.

We would like to grow our subscribers so obviously this is helpful for us and we are incentivizing that a little bit but we also believe that sharing is caring, that people we meet always tell us they find this newsletter unique and useful amongst the advertising industry, both broad and personal, and if you like it, wouldn’t people you like enjoy it too?

We’ll select winners on December 1st, and announce the winners on December 5th.

:: WHAT TO SHARE ::

We’re leaving that up to you. We’d love for you to share what you love about the newsletter, or why you read it, or what you appreciate about it — but just sharing a link will still get you extra entries.

We’ve flagged some of the more popular editions of Strands of Genius here, in case you want to share a past edition:

There was that edition where we explored grief, which included links about overcoming productivity dysmorphia, when a major life change upends your sense of self, and 3 questions to ask about trends.
Or the edition where we highlighted social media bans around the world, which included links about why community matters so much, retouching and influencer marketing, and shrinking The Gap (how the clothing brand lost its way.)
We covered the tough topic of abortions in May, and included links on big ideas in advertising, why Marvel is the most important cinematic innovation of the 21st Century, and why analogies are superpowers.
The newsletter we received the most responses to was when Rosie wrote about what it’s like working with a spouse, and included her favorite writings from Faris, including a post about America, Freedom & The High Cost of Healthcare, toxic nostalgia, how to get lucky, and Stone Junction.
And then there was a follow-up from Ashley, our Director of Operations, who wrote about what it was like working with a married couple, and included links on the nature of fame and attention, Italy’s B Corps, and the gay history of camels.
Or the time when Faris wrote about constraints, and included links on playing with brands, how tenderness and attention are related, and why we love the word ‘smooth.’
Rosie was a little nervous to send the newsletter where she talked about waning ambition, but it turned out many of you shared the same perspective. That edition also included links on why the return to the office isn’t working, the six forces that fuel friendship, and the first edition of the Warc Attention Economy podcast.
And there was the edition where we shared our favorite questions to ask, which also included links on being wrong, the insane cost of cars, and nine ways to channel stoicism to help your anxiety.

You can find and search the entire archive of Strands of Genius here, if there was an edition we didn’t spotlight that you loved and wanted to share :)

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It's called Genius Steals because we believe ideas are new combinations and that nothing can come from nothing. But copying is lazy. We believe the best way to innovate is to look at the best of that which came before and combine those elements into new solutions.

Co-Founders Faris & Rosie are award-winning strategists and creative directors, writers, consultants and public speakers who have been living on the road/runway since March 2013, working with companies all over the world. Our Director of Operations is nomadic like us, our accounting team is based out of Washington, our company is registered in Tennessee, and our collaborators are all over the world. Being nomadic allows us to go wherever clients need us to be, and to be inspired by the world in between.

Hit reply and let’s talk about how we might be able to work together :)

Strands of Genius